M.Com (Business Management)

 

Master of Commerce (Business Management)- NEP 2020
SEMESTER - I SEMESTER - II
Research Methodology Customer Relationship Management
Human Resource Management Career Planning Development
Business Ethics Hospitality Management
Strategic Management Brand Management
Consumer Behaviour Professional Intelligence
E-Commerce On-the-Job Training (OJT)

 

SEMESTER - III SEMESTER - IV
Marketing Strategies and Practices Advertising
Social Media Marketing Use of ICT in Business
Talent Management Corporate Restructuring
Stress Management & Consumer Psychology Service Industry
Entrepreneurial Management Research Project: Major
Research Project: Minor  

 

Note : Project work is considered as a special course involving application of knowledge in solving / analyzing / exploring a real life situation / difficult problem. Project work would be of 06 credits. A project work may be undertaken in any area of Elective Courses.